Let Them Eat Laptops
Tech Central Station Op-Ed
By: Daniel R. Ballon, Ph.D
11.7.2007
Tech Central Station, November 7, 2007
Mass production will soon begin on the XO, the "$100 laptop" that MIT professor Nicholas Negroponte believes will change the world. Behind the dream of empowering children through technology, however, lies a reality more complicated and far less idealistic. Professor Negroponte believes his non-profit One Laptop per Child (OLPC) can help solve "whatever big problem you can imagine, from world peace to the environment to hunger to poverty." Early reviews of OLPC's finished product extol its many innovative features. None of these reviews, however, mention what the XO fails to provide, such as a source of clean drinking water, abundant and nutritious food, or medicines for curable diseases. Clearly, Negroponte does not mean that his product will directly solve hunger or poverty, but rather that an advance in education will provide the tools to address these problems. This is a worthy goal, and by all accounts the XO is a worthy educational tool. If OLPC were a charitable organization distributing laptops to poor children, this would be a noble endeavor. But as it stands, the effort is bound to involve exploitation and corruption. OLPC's business model actually requires substantial investment from the governments of developing countries, diverting limited resources away from a population's critical needs. The "$100 laptop," which actually costs $188, can only be purchased at a minimum quantity of 250,000. OLPC targets countries like Nigeria, where one out of three children suffer from malnutrition. There a $50 million minimum investment could instead be used to feed more than a million children for an entire year. After unloading their product, OLPC relies on the naïve assumption that governments will distribute laptops free of charge to deserving schoolchildren. This blind trust in corrupt governments will deprive children and ensure the creation of a robust XO black market.
Beyond exploitation, OLPC feels entitled to a monopoly. When Intel produced a rival low-cost laptop, Negroponte proclaimed that "Intel should be ashamed of itself." While he portrays himself as a humble idealist victimized by an Intel-Microsoft conspiracy to price him out of an emerging market, it is clear that Negroponte fails to understand a basic market concept. In a free market consumers enjoy the freedom to purchase those products that best suit their needs. When governments make purchasing decisions on behalf of the people, they rob the consumer of that freedom. If OLPC wished to compete in the free market, they would target their product directly to the consumer. By opting instead to lobby for government contracts, OLPC ensures that the XO remains immune from market forces. Negroponte speculates that Intel and Microsoft are punishing him for using an AMD processor and the Linux operating system, but the actual motivation is not personal. These companies recognize that consumers in the least developed countries currently have little demand for laptop computers. By donating more than 100,000 PCs and providing deeply discounted software, Intel and Microsoft are investing in brand recognition. When consumers someday acquire the means to purchase this technology, the hope is that they will choose Intel and Microsoft products. Ultimately, consumers, not governments, will make the choice. If OLPC cannot wait for a laptop market to materialize or distribute the XO exclusively by donation, there are viable alternatives for realizing the project's mission. The use of cell phones is skyrocketing in the developing world. By the end of next year, this market will include 50 percent of the world's population. Mobile devices are an inexpensive, tested technology, and increasingly offer access to the Internet. If the goal is to broaden children's horizons through connectivity, why must OLPC reinvent the wheel? Repackaging the XO as an inexpensive mobile device could excite significant consumer demand and make an immediate impact on education. The current plan will have a different impact. Children will suffer if governments divert scarce resources away from essential services. To avoid that outcome, professor Negroponte should channel his ingenuity into a product compatible with existing markets. Success will be achieved not by forcing technology on children, but by bringing children to technology.
Daniel Ballon,Ph.D., is a Fellow in Technology Studies at the Pacific Research Institute in San Francisco, California.
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